Early in The Matrix, Neo used a hollowed-out book with the title Simulacra and Simulation to hide an illegal data disc which appeared in an early scene of the film. Later in the film, Morpheus utters these words after the main character Neo wakes up from his computer-generated virtual reality, experiencing the Real as a desolate, war-torn, yet spectacular geography. For Žižek, this represents a prime example of the 20th-century's "passion for the Real," for which the terrorist attacks of 9/11 were the ultimate artistic expression. His argument is that because this passion was sublimated into the postmodern "passion for the semblance," Americans experienced the "return of the Real" in exactly the same way as Neo did in the film, i.e., as a nightmarish virtual landscape or "reality as the ultimate 'effect.'"- Wikipedia entry for Slavoj Zizek's "Welcome to the Desert of the Real"